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Loox vs Trustpilot (2026)
Both are ai reviews tools for online stores. Here is how they compare.
| Loox | Trustpilot | |
| One-liner | Photo and video review app with automated review requests and upsells. | Widely recognized review platform with AI-generated review summaries and trust badges. |
| Best for | Shopify stores wanting photo/video reviews and referrals | Sellers wanting a widely recognized, trusted review badge |
| Pricing | Paid, from low tiers (verify current pricing) | Free tier + paid plans (verify current pricing) |
| Free tier | No | Yes |
| Visit Loox → | Visit Trustpilot → |
Loox vs Trustpilot: which should you pick?
Loox is the better pick for shopify stores wanting photo/video reviews and referrals. Highlight: great visual reviews, though shopify-focused. Trustpilot makes more sense for sellers wanting a widely recognized, trusted review badge. Highlight: high brand recognition/trust, though paid tiers needed for deeper features. If budget is the deciding factor, Trustpilot is the lower-risk starting point — it has a free tier and Loox does not.
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